| -- For Immediate Release -- |  |
"Clean is the New Chocolate"
- Educational Fun for Fundraising!
Toronto, January 31, 2007 - Clean
Freak Patrol wants to make school fundraising sales a healthy, positive
experience for students. The traditional fundraising sales campaign has
students selling oversized chocolate bars to raise money for school activities
and programs; Clean Freak Patrol thinks this type of campaign is counter-productive
to educator’s attempts to impress upon students the necessity of
healthy dietary choices. Clean Freak Patrol is offering schools the opportunity
to change the way their schools raise funds by offering Clean Freak Patrol
Brand Hand Sanitizing Gel as a fundraising product. This is a pre-retail
offer to schools, teachers, day cares, and youth organizations. This special
offer allows organizations to purchase Clean Freak Patrol hand sanitizer
at the reduced price of $1.40 (retail price $2.49) or less for bulk purchases.
Clean Freak Patrol Hand Sanitizer is a non-alcohol, lightly scented hand
lotion available in four cartoon character shaped containers that are
fun for kids. Clean Freak Patrol uses an assortment of characters to help
teach children about proper hygiene and the invisible ‘MicroWorld’
of germs and bacteria that share the planet with us. Clean Freak Patrol
not only wants to keep children healthy and germ free, but also wants
to educate children and reduce their fear of some of the frightening health
issues that are prominent in the media today.
Clean Freak Patrol is currently beginning a Public Service education campaign
in conjunction with Hope For Health (www.hopeforhealth.org).
The Clean Freak Patrol Public Service Announcements will feature the Clean
Freak Patrol cartoon characters and encourage people to maintain proper
hand hygiene practices to prevent the spread of germs. The 15 and 30 second
spots will begin appearing on television in the coming months.
Clean Freak Patrol is
also encouraging students to help ‘Spread the Word, Not the Germs’
by signing up for their Germ Elimination Contest. The contest is being
held through their website at www.cleanfreakpatrol.com.
Students can sign up and send e-cards that remind their friends that washing
their hands can help reduce the spread of germs, each e-card sent earns
contestants points towards winning prizes.
It is the goal of Clean
Freak Patrol to make a positive change in the world and help stop the
spread of illness by teaching young people about serious global health
issues in a low anxiety, child friendly way. Children are constantly barraged
by the ‘adult’ media’s stories on things like H5N1 ‘Bird
Flu’ and SARS, Clean Freak Patrol believes that it is important
for children to have a safe place where they can learn about germs and
the spread of illness, a place removed from the adult media’s fear
based reports. We hope www.cleanfreakpatrol.com
will allow children to learn and understand the ‘Micro-world’
that surrounds them.
Michael Morris, President of Clean Freak Patrol Ltd. is currently available for interviews.
For more information on Clean Freak Patrol please visit www.cleanfreakpatrol.com
Or contact:
Michael Morris
President, Clean Freak Patrol
416-332-8794 x 229
michael@cleanfreakpatrol.com
ABOUT CLEAN FREAK PATROL LTD.
Clean Freak Patrol Ltd. is a cause-related marketing and customer relationship
management corporation, whose mandate is finding fun solutions to serious
problems. A portion of all sales of the CLEAN FREAK PATROLTM brand is
donated to charity.
For further information: Visit CMN-News at www.cmn-news.com
- Norman Evans 416.722.5186 or Gil Katz at 416.596.8229 CMN - The Creative
Marketing Network Inc. norman@cmn-news.com
or gil@cmn-news.com